Google finally opened its Cloud Speech API to the public, allowing third-party developers to convert audio-to-text within their own applications. Since March 2016, the web giant has provided access to the limited preview version through its developer website. Although it’s still in beta, Google’s speech recognition technology promises to offer developers an improved experience that’s better than current speech recognition providers.
A recent study found that a satisfied customer tells nine people about the positive experience, while a dissatisfied one tells nearly twice as many people about their negative experience. Therefore, perfecting customer experience can do wonders in driving brand loyalty and consequently increasing revenues. Fortunately, developers can create an automated survey that can be answered over phone or SMS to enhance customer experience using Zang’s APIs.
What’s so important about communications solutions anyway? Easy: Solutions that improve communications allow people to have better experiences with companies. These people then become loyal fans of said companies, driving their success. Zang powers these solutions with real-time communications such as voice and SMS APIs for mobile, Web and desktop environments.
The API market is booming, and Davide Petramala, EVP of Business Development and Sales at Zang, will tell us why—and why your company needs to get on board—during his keynote presentation July 19 at TMC’s “All About the API” expo at Caesars Palace, Las Vegas.
Just a little over a year ago, Deloitte published statistics showing that the availability of public application programming interfaces (APIs) had doubled in 18 months, with more than 10,000 then published. Petramala will make clear how such growth represents just the tip of the API onslaught as companies across all verticals come to realize that their expansion hinges on opening their internal APIs to the developer community.
Originally, the title of this blog referred to communication “trends,” but what we’re seeing here at Zang would be better described as needs than trends.
In business, customer attitudes evolve, the workplace transforms, and technology progresses rapidly, leaving organizations in a state of constant adaptation. Along with all of that come new sets of needs. Suddenly, scattered workers need ways to connect, when walking down the hall isn’t always possible. Customer service managers need to keep pace with customers, who prefer to interact with businesses on their own terms, in a variety of ways. Keeping up with demands like these is a necessity—the business world’s version of “survival of the fittest.”