Thanks to the digital explosion, the potential for brands to engage with existing and potential customers and to provide a great customer experience is boundless. Zang is helping marketing executives leverage technology and APIs to facilitate higher-level connectivity between customers and brands by enabling advanced communication capabilities.
Back in the day, patients were reminded about their medical appointments with postcards send through the mail. However, the postcard method was too slow, and the reminders often got trashed with the rest of the junk mail. After some decades, the use of phone calls become common. Unfortunately, phone calls are obstructive, usually untimely and, worse still, many people ignore unfamiliar numbers.
Google finally opened its Cloud Speech API to the public, allowing third-party developers to convert audio-to-text within their own applications. Since March 2016, the web giant has provided access to the limited preview version through its developer website. Although it’s still in beta, Google’s speech recognition technology promises to offer developers an improved experience that’s better than current speech recognition providers.
The mobile app development industry continues to flourish at a feverish rate. As mobile app trends move from 2016 into 2017, developers expect to witness the continuing emergence of better, cutting-edge technologies that will advance the growth of the industry to higher heights. From an increase in the adoption of Artificial Intelligence to the proliferation of app streaming, here are a few of the top trends impacting the mobile app development landscape in 2017.
Smartphone usage is exploding, and doesn’t show signs of slowing down. By 2019, it’s estimated that the number of smartphone users worldwide will be close to 3 billion. And, with data showing that 90 percent of users’ mobile time is spent in apps, integrating SMS capabilities in applications is pivotal in brands growing their mobile user base.