The mobile app development industry is currently thriving, and increased growth is expected in future. Apps are transforming the world, and literally defining how people go about their daily routines. However, not every app is successful. In fact, a recent study focusing on retention metrics on Google Play apps established the average app loses over 95 percent of its daily active users within 90 days of the initial install. Stunning, right?
After spending several hours and resources tweaking, polishing, and reworking an app, you definitely do not want it to be part of the above statistic, right? How can you evade this scenario? Simple, keep away from certain blunders, even if you’re an experienced app developer. Here are the five easiest ways to doom your next mobile app development efforts.